Wes Bush helps B2B SaaS leaders launch and optimize free trial and freemium models at Traffic Is Currency. In the past, he's helped companies like Vidyard acquire 100,000+ users and his work
PQLs, as they’re defined today, overlook or neglect crucial user contexts, mindsets, and motivations. And, as a result, fail as both a conversion tool...
Zendesk got to 5,000 customers without a sales team. Unbounce got to 10k customers without sales. Proposify made it to $3.5M ARR pre-sales people. Bas...
If you knew who your best potential users were before they even filled out a single form, would you treat their user onboarding experience differently...
Many SaaS businesses strive for $0 customer acquisition cost (CAC), but the only way to get there is to create a viral product. So, how do you go vira...
Launching a free trial doesn’t have to be a 3-6 month process where your entire team rehauls the product, you can launch it in less than 24 hrs. This...
Reading the pros and cons of free trial & freemium models won't help you decide which model is best for your SaaS business. In this article, we cover...
The Beginner's Guide to Product Qualified Leads (PQL) provides all the information you need to get on the road to implementing PQLs in your business....
Right now, there is a tsunami that’s coming to wipe out thousands of SaaS companies. In this article, I’ll walk you through the three tidal waves com...
